Krzysztof Nowak, New Product Development & Innovation Manager at the company, talks about the process and stages of creating trend products and about the technological possibilities offered by Marmite production lines. – How does Marmite technology support the emergence of trend products? It can be said that design trends determine what our technology and production processes look like. Following them, apart from taking care of costs and broadly understood “sustainability”, is what shapes Marmite to a large extent. The implemen‑ tation of new colours, textures, the search for the thinnest or thickest available wall, work on complex shapes of products, etc. is what significantly influences the direction of development of production lines. A unique feature of our production processes and technologies is also high flexibility. We are able to meet the needs of large customers – e.g. leading DIY chains – for quick implementation and swift delivery of the first order, which is usually the largest one, because the customer has to stock up all supermarkets. It can be even tens of thousands of pieces. Most likely, no other manufacturer in this category can do this faster than Marmite. At the same time, our technology allows us to fulfil orders for single items – if there is such a need. – Do you develop production processes by conducting research and development? Yes of course. We can divide them into two types – proactive and those corresponding to the current needs of a given client. An example of a proactive and successfully implemented development project is the unique overflow system integrated in the bathtubs. Currently, the vast majority of our bathtubs are equipped with this system. It turned out to be a great market success. Many of our new solutions have been initiated by customers who report their needs to us. And this is how we work, among others on the development of new shower tray textures in line with the latest trends and on the technology enabling the extension of the colour spectrum of products. Thanks to the search for new painting techniques, we will be able to introduce a large range of new and demanding colours. – Clients come to you with ready projects. How do you adapt projects to technological possibilities and make sure they do not lose their original character? Many of the clients we work with know our technological requirements, so sometimes we get drawings that are practically ready for implementation. But despite everything, we also always create our own documentation. Part of our design process is a stage which we call Production Feasibility. It consists in consulting and analysing the designed product by a team associated with the production on a daily basis – technology specialists, process engineers, quality specialists, etc. This allows us to eliminate as many errors as 9 INTERVIEW
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